News Update

Fair Trade Cadbury Bars Now Available

Posted September 13th 2010

This summer, Cadbury chocolate made the decision to ‘Go Fair Trade’ with their Dairy Milk bars - marking a huge step forward in the incorporation of fair trade into the ‘mainstream’. The announcement came on Cadbury’s 100th anniversary of their first cocoa crop in Ghana

“This pioneering announcement is deeply aligned with our values and principles and is a natural evolution of the work we have done in Ghana for over a century,” said Cadbury on their website. “Fair Trade Certification of Cadbury Dairy Milk is the largest Fair Trade chocolate announcement in Canadian history, bringing Fair Trade chocolate to virtually every corner of Canada.”

The bars are now available for purchase in most supermarkets. Cadbury predicts that this movement will quadruple the sales of fair trade cocoa from Ghana.

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This program was made possible with financial support of the Government of Manitoba,
and was undertaken with the financial support of the Government of Canada provided through Global Affairs Canada (GAC)

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