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World Cup Football a Potential Path to Peace, Fair Trade

World Cup Football a Potential Path to Peace, Fair Trade

Posted June 28th 2010

Article for Brandon Sun “Small World” Column, Saturday, June 26/10

by Zack Gross

Life didn’t have to end for sports enthusiasts this spring after two months of Stanley Cup hockey playoffs.  Within a couple of days, a month of World Cup football, or what we call soccer, began.  However, for the very poor people who do the hard work in the world sports ball industry, unfair labour practices is a source of grave concern.  Fair Trade activists are targeting the NEXT World Cup, in 2014 in Brazil, to attempt to make the sport more socially responsible.  In the meantime, some of the sports’ greatest stars are having some impact in calling on their countries to end internal conflict and pay attention to social and human rights concerns.

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Fair Trade FAQs

How big is the market for fair trade goods in Canada?

There has been significant growth in the purchase of fair trade products in Canada over the last five years. But even with this growth, fair trade products have not even begun to realize their market potential.

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Fair Trade Leaders

Fair Trade Manitoba recognizes groups and organizations that have fair trade purchasing policies – not only for one month, but as an ongoing element of their operations.

If your Manitoba-based organization has adopted a fair trade purchasing policy, please contact us and we will gladly add you to the list. We hope it grows by leaps and bounds!

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